Events

Free Briefing: Find out how companies can formulate game-changing business strategies: Customer by Design – Tailoring Needs Empowering Customers

Date 27 Sep 2017, Wed
Time 02:00pm to 04:00pm
Venue Room 6,SNEF Corporate Learning Centre(19 Tanglin Road, #10-01/07, Tanglin Shopping Centre, Singapore 247909)
Fee Free
Status Active

Programme Introduction

In the age of customer, empowered customers are shaping the service landscape. Customers expect consistent emotionally engaging experience across all touch points. Yet getting everyone within your company on the same page isn’t so simple.

It requires a common customer-centric mindset and rich consumer insights for everyone to see the customer and understand their needs in order to transform the company’s customer experience. The answer lies in the practicing of the 3 Gears of Business Design Thinking to gain a deeper understanding of customer needs, create valuable new experiences for customers, and formulate more game-changing business strategies.

Programme details

Discover how progressive companies such as Wang by NTUC FoodFare, Khoo Teck Puat Hospital, Frank by OCBC, and many more have grown their businesses through customer centric innovations.

Facilitated by the two multi-discipline creators of The Curious People Solutions; Alfred & Ken are professionally trained and specially certified by the University of Toronto’s prestigious Rotman Designworks in Business Design (the World’s only form of Design Thinking for business).

Alfred & Ken have refined Business Design and pioneered their version to suit the needs of government agencies and local SMEs.

Please click here for programme flyer.

 

Administrative Details

Please click here for the event registration.

For any enquiry, please contact 6827 6900 or email: nazirah@snef.org.sg